CASE STUDY
How we helped a Philadelphia luxury home builder closed over $3,000,000 in new contracts
Philadelphia luxury builder’s transformation by the numbers
A premier luxury home builder serving Philadelphia and the surrounding Main Line area partnered with us to overcome declining visibility and stagnant lead flow. Specializing in high-end custom homes, this builder offers tailored design, construction, and renovation services for affluent homeowners.
Before working with us, their online presence didn’t match the prestige of their brand. Despite delivering world-class craftsmanship, struggled to appear in searches for the luxury construction market, leaving opportunities untapped.
Our goal was clear: strengthen their digital footprint, attract qualified high-value leads, and position them as Philadelphia’s go-to luxury home builder.
159+
qualified leads in 18 months
+$687,000
added profit from digital marketing
90%+
appointment show-up rate
Services we provided
Custom Local SEO
Our custom SEO drove leads and sales with top rankings.
Website Management
We handle every aspect of your website, from technical details, to custom updates and expert SEO.
Paid Ad Lead Funnels
We created custom paid PPC and Facebook ad lead funnels that come right to your inbox and phone.
Social Media Management
We feature your best work through custom graphic and fully SEO optimized social media channels.
"Philadelphia Luxury Home Builder overcame low visibility and weak online presence through a strategic mix of SEO, website redesign, and local optimization. The result was top rankings, higher traffic, and a surge in qualified leads - firmly establishing them as the premier luxury builder in Philadelphia."
Rebecca Saltzburg, CEO
The Challenge
Low online visibility
Despite being a leading builder, their website failed to rank for critical terms like “luxury home builder Philadelphia” and “custom homes Main Line." Their site lacked SEO optimization, modern design, and the visual impact expected by luxury buyers.
They were also missing out on appearing in the Google Local Pack, a key driver of local service inquiries. With limited content showcasing expertise, they weren’t attracting organic traffic from high-intent searches. To compete in the high-value market, they needed a full-scale SEO and website overhaul. A holistic strategy is the most effective for optimization lead generation.
The Solution
Full digital strategy overhaul
We rebuilt their site with a modern, elegant design to reflect the quality of their services. Navigation was streamlined to highlight custom homes, renovations, and client portfolios, while also improving conversion pathways. We updated all the social media channels to match the look and feel of the refreshed website.
Through in-depth keyword research, we then optimized for competitive terms such as “luxury home builder Philadelphia,” “Main Line custom homes,” and “Philadelphia luxury construction.” Service pages were expanded to target niche offerings like “estate renovations” and “architectural design builds.”
We also developed new blogs, case studies, and portfolio highlights to position the builder as an authority in luxury construction. This not only improved rankings but also helped attract high-net-worth prospects.
We then optimized their Google Business Profile and implemented location-based strategies to ensure visibility across Philadelphia and Main Line neighborhoods.
By continuously refining content, monitoring rankings, and tracking conversions, we ensured steady growth in visibility and leads.
The Result
Over $600,000 in added profit generated in the first year
Within months, qualified leads steadily came in through both organic and paid traffic, bringing in more affluent local visitors actively searching for luxury home construction. This included organic rankings for high value searches like:
#1 for “Luxury Home Builder Philadelphia”
#1 for “Custom Homes Main Line”
#1 for “Philadelphia Luxury Construction”
#1 in Google Local Pack for “Luxury Custom Home Builder”
With the redesigned website and improved visibility, the builder experienced a 45% increase in qualified leads, many from homeowners looking for multi-million-dollar projects.By showcasing completed projects and publishing expert content, the builder became recognized as a trusted leader in the luxury home market.
